I am excited to announce a project that’s been in the works for a while, has finally come to light. On July 25th, The Shift, a bold new voice in media launched. A biannual print and digital publication created in partnership with the iconic Inez & Vinoodh, it centers itself at the intersection of transformative leadership, cultural influence, and creative force. At its heart is a commitment to reframe the stories we tell about power, purpose, and possibility.
When I was asked to join as the Director of Wellness, it was an easy yes. Yes to a publication rooted in impact, yes to a platform that reimagines progress, and yes to telling stories that move culture forward.
The inaugural issue is anchored by the legendary Gloria Steinem, an icon of legacy, whose presence reminds us that the fight for justice and joy is ongoing and intergenerational. She’s joined by a collective of 90 visionaries who are each, in their own way, shifting the cultural narrative. Julianne Moore, Deepika Padukone, Angelina Jolie, Sunisa Lee, Olivia Rodrigo, Amanda Gorman… the list reads like a constellation of culture-makers, each one illuminating a different path forward.
50% of proceeds from each issue are donated to nonprofits chosen by our contributors. For this first edition, we’re supporting Gloria’s Foundation and California Strong.
Wellness is not just about rituals and routines, but about alignment between what we do and who we’re becoming. In my role as Director of Wellness, I’m thinking about how we care for ourselves and each other in times of transition, how we ground in purpose when the world keeps shifting beneath us. Wellness isn’t a sidebar to innovation, but central to sustaining it. Change doesn’t happen in a vacuum. It happens when we pause, listen, and choose to begin again. That’s the work. That’s the shift.
The Shift is available at theshiftison.com, and free digitally.
I'm so glad to have come across this post today. What a wonderful shift to be a part of!
That sounds so exciting Aditi!! Congratulations!